A recognisable brand that suits where we are – and where we’re going
Branding & design, social media | 2026 | Client work
A brand that can grow
Gwen approached me initially wanting help with her social media presence. After a chat about what this meant to her, Gwen discovered that what she was really after was a recognisable brand that she can use on her current yoga social media pages – but that can grow with her as she starts to host retreats, builds a website, and eventually, opens her own studio.
Working together, we built a bespoke brand that reflects her teachings and practice – with the usable elements she needed to launch across social media, beginning with Instagram.
Testimonial
“Eleri was a pleasure to work with, with clear and regular communication. She understood the brand I wanted to create and asked concise and helpful questions to reach a very lovely finished brand.”
– Gwen Mouncher, Founder, Yoga with Gwen
The details
Elements working together
Yoga with Gwen’s logo brings in the natural, grounded side of the brand with organic forms and warm typography. It incorporates the lotus, rooting down, the stars and the moon, and a subtle star pose.
A soft, earthy palette with warm and grounding accents keep the brand feeling calm, accessible, and still energising.
A bespoke, editable set of social tiles mean Gwen can post across her posts and stories whilst staying on brand, cohesive, and recognisable.
This means from guest classes to the Instagram grid, Yoga with Gwen’s branding invites you to pause, breathe, and reconnect with yourself.
Got your own project in mind? Check out our packages page to find the right option for you, and get in touch to get the ball rolling. Or, check out more of what we’ve been up to here.